Ishq  FM 104.8 is India’s premier romantic radio station, broadcasting 24/7 in Delhi, Mumbai, and Kolkata. Initially launched as Meow FM in 2007 with a talk-based format aimed at women, it rebranded to OYE FM in 2010, adopting a filmi format. In December 2016, it transformed into Ishq FM, focusing exclusively on romantic Bollywood music across eras and in February 2025 the Manorajan has acquired Ishq 104.8 FM.

Ishq FM 104.8 is India’s first romantic music radio station, designed especially for audiences who celebrate love in all its forms. Ishq FM 104.8 plays a soulful mix of Bollywood love songs, indie romantic hits, and engaging conversations about modern relationships.

Ishq FM offers a curated selection of love songs, complemented by light-hearted, non-intrusive content that resonates with its target audience of 18-45-year-olds. The station’s catchy jingle, “DO THE ISHQ, BABY,” composed by Sachin-Jigar, encapsulates its vibrant and passionate vibe.​

Known for being fresh, heartfelt, and slightly bold in its approach to love and relationships, Ishq FM 104.8 continues to redefine romance on the radio in India.